Ranch Romances: The Last of the Original Pulps

(pulpmags.org) … Ranch Romances, by far the most successful of the western romance pulps, enjoyed a 47-year run and over 860 issues published from September 1924 through November 1971.
The redoubtable Fanny Ellsworth -- who also handled the reigns of detective pulp icon Black Mask from 1936 to 1940 -- effectively edited Ranch Romances for half its existence, and three different publishers, from 1929 to 1953.
… one of my favorite editor's quotes from the era, which is Hersey's famous phrase: "There are only two kinds of women in the western pulpwoods -- your sister and nobody's sister."
"Your sister" became an endless line of independent, daring, impulsive yet invariably feminine western heroines with whom untold millions of modern female readers could identify while reading Ranch Romances. Continued